Marketing guidance
21 articles
Insight
Is your graphic design letting you down? Here’s how to fix it
By Todd Gravestock, Creative Director I have worked in graphic design for over 20 years, and I’ve seen trends come,…
InsightOur top tips for compelling copywriting
By Tom Mason, Communications Director When I started writing this article, I thought it would be 10 copywriting tips… then…
InsightWebinars: Still a worthwhile marketing tool?
By Tom Mason, Communications Director Webinars were the “golden child” of the pandemic. I am sure many of you, working…
InsightWhy in-person events still matter
There’s something gloriously old-school about meeting people who aren’t boxed into webcam squares. I am sure many of us are…
InsightFive ways to get your business in the media
Hitting the headlines (for the right reasons) is the goal of many brands. Appearing in the press, be it newspapers…
InsightLinkedIn: Why showing up matters more than showing off
I often give LinkedIn Masterclasses as part of Magpie CPD. In those sessions, I’ve been talking about three key things:…