Market research
3 articles
Insight
Why your CX strategy needs client feedback and how to implement it
According to Price Waterhouse Coopers (PWC), 32 per cent of customers would leave after just one bad experience even if they love…
InsightClient Listening – The missing ingredient for reliable retention
By Callum Macrae, Marketing Director Client Listening is the art of understanding how your clients really feel about their interactions…
InsightSecrets (and confessions) of a mystery shopper
By Rich Croxford, Account Manager You are probably losing leads right now. Every missed call, every delayed response, every unanswered…